Forget anything you think you may know about guitar strings as Ernie Ball's Paraidgms have arrived! Ernie Ball say "there's no busting these balls" and we believe them; guitar legends such as John Petrucci, Tom DeLonge and Kenny Wayne Shepherd were all tasked with breaking the Paradigm strings. They all failed. Even Paul Gilbert's box of tricks couldn't snap a single Paradigm guitar string. Ernie Ball are so confident that if your Paradigm strings break or rust within 90 days of purchase, they'll replace them! So, they're the most break resistant strings in the world, but what about the tone? Well, thankfully they still deliver that legendary, Ernie Ball tone. Thousands of guitarist both big and small rely upon Ernie Balls tonal legacy, and whilst they've continued to push the boundaries with the most durable guitar strings ever made, there's no compromise to the sound or feel.
THE MOST ADVANCED GUITAR STRINGS KNOWN TO MAN
Paradigm Slinkys are the most break resistant strings on the planet - GUARANTEED. Paradigm Electric Slinky sets provide unprecedented strength and longer string life while retaining 100% Slinky tone and feel. Ernie Ball's industry leading ultra-high strength steel is included in both the wound and plain strings along with a patented reinforcement at the ball end twist of each plain string to provide superior tensile and fatigue strength for strings that lock into tune fast and hold up under the most stressful playing styles and conditions. The coupling of Ernie Ball's Everlast nanotreatment with breakthrough plasma enhanced wrap wire provides added corrosion resistance and reduced accumulation of tone-robbing buildup and debris. Experience the first set of longer lasting strings that are worth playing with all benefits and no compromises.
Gauges .010, .013, .017, .026, .036, .046
BORN TO INNOVATE
THREE GENERATIONS OF STRING MAKERS
For more than 50 years our family has been committed to crafting guitar strings in Southern California that shape the sound of rock and roll. From the introduction of Slinkys in 1962 to PARADIGM, the world’s most advanced guitar strings ever created, experience the story and passion behind our family’s uncompromising commitment to innovation and tone.
THE SOUND OF ROCK AND ROLL
Eric Clapton, Jimmy Page, Keith Richards, Paul McCartney, Pete Townshend, Slash and thousands of other guitarists have relied on Ernie Ball to deliver the iconic tone they are known for. PARADIGM continues our legacy of tone by pushing the boundaries of what a guitar string can be - stronger, more durable and longer lasting, without compromising the sound or feel.
SUPERIOR BREAK RESISTANCE
THE STRONGEST STRINGS KNOWN TO MAN
Our new state-of-the-art wire drawing process coupled with our patented RPS (reinforced plain string) technology dramatically increases tensile strength by up to 35% and provides up to 70% more fatigue strength than traditional strings.
LONGER LASTING STRINGS - WITHOUT THE COATING
PARADIGM wrap wire uses an exclusive plasma enhanced process to remove defects and greatly improve corrosion resistance. Our patented Everlast nanotechnology is applied once the strings are wound, changing the way they react to moisture and oils. Get strings that last longer and sound fresher - without the tone-killing side effects of a coated string.
WHO GUARANTEES THEIR STRINGS?
Paradigm are the strongest, most durable guitar strings on the planet. If your strings break or rust within 90 days of purchase, we’ll replace them.†
†Ernie Ball's full replacement 90-day limited warranty is viewable here
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Rich Tone Music Ltd is a company registered in England with company number 05285423 and VAT Number 870 3855 09